Board of Regents: Atlanta Metropolitan State College

Rowhouse Digital has been engaged to provide consulting services to the Board of Regents (BOR) of the University System of Georgia (USG). The goal is to enhance relationships and collaboration between local communities and two specific colleges—Atlanta Metropolitan State College and Georgia Highlands College—to increase student enrollment.

Scope of Work

1. Community Engagement and Strategy Development:

• Facilitate the formation of a broad community coalition.
• Develop a holistic, community-based strategy involving various stakeholders like elected officials, local schools, businesses, faith-based organizations, and economic development entities.
• Engage with the community to understand challenges and opportunities in workforce and community development.

2. Workforce Development Initiatives:

• Create initiatives to provide students with opportunities such as internships, apprenticeships, part- and full-time jobs, and employment post-graduation.
• Collaborate with local businesses and industry leaders to align workforce development efforts with community needs.

3. Enrollment Enhancement:

• Increase enrollment among local high school students, transfer students, and adult learners.
• Focus on recruiting economically disadvantaged and underserved youth and families.

Objectives

The overall objective is to develop and implement strategies that improve community support and awareness of the colleges’ academic programs, leading to increased student enrollment and community development. This includes comprehensive outreach efforts to engage all potential community stakeholders and ensure the success of these institutions in contributing to the local workforce and community improvement.

By focusing on these areas, Rowhouse Digital aims to help the USG institutions better integrate with their local communities, thereby fostering an environment that supports higher education and creates sustainable value for all stakeholders involved.