Comdata Connect Card
Visual identity, brand strategy, and digital design for a fintech firm revolutionizing credit cards.
Keep your fleet moving smoothly with the Comdata Connect Card.
Our pre-funded card provides a simple way to access the fuel perks you want while managing your finances.
While we cannot provide you with the Comdata Fleet Card, we have an exciting offer designed for your business – the new Comdata Connect Card. This pre-funded card delivers the fuel discounts and perks of the Comdata Fleet Card, along with the added benefit of any available rewards from your bank account or credit card.*
Load the card, pay less at the pump, and earn rewards from the bank account or credit card used for funding.
Comdata Connect Card, a modern card-issuing platform, hired us to revamp their marketing site and visual identity. Our goal was to create a captivating, product-focused narrative that leveraged 3D elements and interactive graphics.
The Card Journey
Companies use the Comdata Connect Card to issue both physical and virtual cards. We sought to explain this offering with a simple visual language, achieved by drawing user attention to an evolving card across the homepage.
We design websites that entice users to keep scrolling and exploring.
Enhancing Conversion
By maintaining the connection to the physical card, we demonstrated the key advantages, flexibility, and scalability of the services in a compelling way.
Our design approach harmonized realistic forms and materials with vector and text objects. The result is a truly balanced UI, featuring proper distribution of accents and delightful animations.
Micro-animations were utilized to bring the objects into focus, showcasing Comdata Connect Card’s solutions through unique visual storytelling.
Beyond the Homepage
Incorporating visual vignettes to present different features was a key aspect of the homepage. For consistency, a similar content structure was applied to the inner pages of the site.
Task
Comdata pre-funded card provides a simple way to access the fuel perks you want while managing your finances.
