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Campaigns
November 10, 2009

Lowrance

Lowrance is a manufacturer of consumer sonar and GPS receivers, as well as digital mapping systems.

TOOLS & METHODS

  • Strategy and Concept Design
  • Client Management
  • Graphic Design
  • Tools: Pen & Paper, Adobe Illustrator, Adobe Indesign, Adobe Photoshop
Task

Design advertising campaign for consumer sonar and GPS receivers, as well as digital mapping systems.

  • Strategy

    Brand Strategy

  • Design

    Graphic Design, Art Direction

  • Client

    Lowrance Electronics

  • Tags

    Technology